The delivery that finishes the job.
Most freight ends at a dock or a curb. White glove ends with the item placed, set up, and the box gone.
White glove delivery is premium final-mile service for freight where the handoff is the product. Instead of dropping a crate at the curb or the dock, a trained two-person team carries the item inside, places it in the room of choice, removes the packaging, completes light assembly or installation, inspects it with the receiver, and hauls the debris away. It’s the difference between “your shipment has been delivered” and “your new piece is set up and ready to use.”
The category exists because some freight can’t — or shouldn’t — be left at a door. A $4,000 sofa, an MRI-suite component, a commercial fitness rack or a rack of data-center hardwareall share a problem: they’re heavy, fragile or valuable enough that the unboxing experience and the placement are part of what the customer paid for. White glove protects that — with blanket-wrap and air-ride transport, appointment scheduling, and a crew whose job is the careful last 50 feet, not just the long-haul miles.
The service ladder: curbside to platinum
White glove isn’t one thing — it’s a ladder. Curbside leaves it at the truck. Threshold brings it just inside the door. Room of choice carries it to the right spot. Unpack & assemble makes it receiver-ready. Platinum adds debris removal, old-item swaps and full appointment coordination. The right rung depends on the item and the customer — which is exactly what the interactive service builder below helps you decide.
Why brands pay for the last 50 feet
For premium furniture, appliance, medical and electronics brands, the delivery is the brand experience — the one moment a logistics partner is face-to-face with the end customer. A scratched leg, a left-behind pile of cardboard, or a no-show appointment undoes the whole purchase. White glove turns that risk into a finishing touch: a clean, scheduled, professional handoff that makes the product feel as premium as its price tag.